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Solutions
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Counterpoint Research estimated the storage capacity requirement for autonomous vehicles to balloon over 2TB in the next decade
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Innovations
ZONED STORAGE
Addresses data center scale with increased capacity, better QoS with lower TCO
Data and Telecommunications: Exceeding Customer Demands
HOW DATA DRIVES USER BEHAVIORS
Data Drives User Behaviors for Telecom Providers
The global telecommunications industry has faced a myriad of challenges, from over-the-top (OTT) competitors to an explosive demand for data with the evolution of the smartphone. Remaining relevant to customers with advanced service offerings while increasing revenue, has become much harder for providers who are also forced to continually upgrade their data center infrastructure in preparation for the next release in connectivity.
Providers now have to forecast customers’ behavioral patterns and understand their usage patterns, preferences, and interests to ensure the availability of tailored products and services. The need for this data places massive demands on compute and storage at the edge while also reimagining cloud-based services and data archival in the core.
12 Billion Looks/Day
US consumers look at their phones an average of 47 times a day (translating to about 12 billion looks per day in the aggregate in the US alone)1
68% Use AI/ML
68% of consumers are already using some form of artificial intelligence (AI)/machine learning (ML) on their smartphones2
The telecom ecosystem expects IoT to become a critical engine for future growth. One of the most successful IoT applications thus far has been the connected car. The largest US carriers have made significant investments in the connected-car space over the last several years, and we are already seeing strong growth in mobile subscriptions for connected vehicles. Connected cars, in addition to other categories of IoT, will continue to be an important growth area for carriers in 2018.
The potential for IoT extends far beyond connected cars. These opportunities include the connected consumer and the broader universe of connected things with applications such as connected home monitoring and control, entertainment, wearables, and more. In addition, the connected enterprise market features applications such as connected vehicle fleets, predictive maintenance, factory automation, workforce training and field support, and countless other examples.
SOURCE: 2018 TELECOMMUNICATIONS INDUSTRY OUTLOOK, DELOITTE
HOW DATA DEFINES MARKET LONGEVITY
Data Defines Longevity in a Disruptive Telecom Industry
The telecommunications industry is turning to new hardware, software, and infrastructure solutions in search of long-term efficiency gains and greater agility when managing massive and complex datasets. From edge to core, the ability to process data over a wide network and across varying devices — including smartphones, autonomous vehicles, and connected homes — defines a provider’s competitive advantage and longevity in a highly volatile and disruptive market.
MANAGING EVOLVING DATA DEMANDS
Western Digital Offers a Broad Portfolio of Products from Devices to Systems and Platforms to Manage the Evolving Data Demands Facing the Telecommunications Industry
Iot Data Repository
IOT DATA REPOSITORY
Creating New Value from the Internet of Things
The Internet of Things (IoT) revolution is changing how we work, live, and how we get value from all our connected devices. IoT is creating an enormous volume of data that will accelerate in the 5G era. By connecting devices and services through a single interface (mobile), telecom systems have the potential to create new value and generate revenue streams.
Harnessing this data requires enterprise-wide analytics and artificial intelligence (AI) capabilities along with the ability to collaborate and share data across a new ecosystem. For telecommunications organizations to store, manage, and share this data requires a fundamentally new approach to storage.
MASSIVE SCALE & EFFICIENCY FOR IOT DATA LAKES
Massive amounts of data collected from distributed IoT edge nodes need to be aggregated, stored, processed, analyzed, and managed in a centralized cloud data center based on object storage services. Object storage solutions built on Western Digital storage change the game for IoT data lakes by delivering the power of the cloud on-premises. Ultrastar's high-density footprint and compelling economics mean more data can be aggregated and kept vs. deciding what to eliminate.
Big Data and Analytics — A Data Lake Infrastructure for the Future
Building a petabyte-scale data lake with one of the lowest TCOs and without compromising performance, scalability, and reliability.
Video Distribution
VIDEO DISTRIBUTION
Seizing the Video Opportunity
Streaming video is both a threat and an opportunity for the telecommunications industry. Video is the biggest consumer for broadband services today and continues to grow rapidly, making it a big opportunity for the telecommunications industry, overall.
Those who are quick to implement flexible video streaming capabilities can gain a significant place in the video value chain, where new players are deploying “cloud-like” video infrastructure. Success will be contingent upon deploying solutions that are scalable, flexible, and efficient, to adapt to subscriber growth, new formats, workflows, and workloads.
48.3
Exabytes per month
of mobile data traffic by 20213
13%
of Internet video traffic by 2021
will be produced by live Internet video3
STORAGE FOR MODERN VIDEO STREAMING
Storing the same content in all formats elsewhere or using even more expensive network CDN services belongs in the past. When considering storage for video streaming, object storage solutions built on Western Digital Ultrastar platforms, are an attractive solution. Ultrastar platforms enables multi-petabyte-scale deployments.
Telecommunications Solutions — Video Distribution
For more information regarding Video Distribution, please send a message using the link below.
Digital Services
DIGITAL SERVICES
Telco Digital Transformation
To remain relevant in an increasingly digital space, telcos are pursuing new growth areas. Success hinges on transforming their business models to optimize efficiency. All business processes, from marketing and sales to network and support need evaluation. This can reduce costs, improve time to market, and enable quick responses to new opportunities.
In an effort to be “cloud-like,” the most savvy telco players are redefining their technical infrastructure and architecture. They want flexible, modular, and automated solutions that can be used to enhance current offerings and efficiently deliver a range of new digital services.
DATA CENTER SOLUTION FOR BIG DATA AND FAST DATA APPLICATIONS
Our broad data center portfolio provides customers with edge to core building blocks to rapidly deploy data center solutions for better performance, efficiency and TCO. They also help open up opportunities to capture, preserve, access, and transform data in ways that were not previously possible.
Telecommunications Solutions — Digital Services
For more information regarding Digital Services, please send a message using the link below.
Next-Generation Telecommunications Infrastructure
NEXT-GENERATION TELECOMMUNICATIONS INFRASTRUCTURE
The Transforming Telecommunications Provider
Telecommunications is in a historic state of flux, with massive new opportunities on the horizon. In the past, telecoms only needed to provide a dial tone to everyone in town, but now they need to offer everything from traditional POTS, wireless, and data services to streaming entertainment, 5G, and the Internet of Things.
Enabling this capability requires radical reorganization of the data architecture. Central offices are now built around an agile provisioning model, with network function virtualization dynamically reprovisioning services with a keystroke. Edge gateways and cellular base stations are now using containers to enable the migration of services closer to the end user.
65%
Virtualized core network functions
AT&T’s goal is to use NFV for 65% of its functions in 20184
Just Days
To provision services
Verizon is using SDN and NFV to deploy enterprise services in days and not weeks or months5
A TRUSTED PARTNER FOR TELECOMMUNICATIONS
The telecommunications revolution continues. Designing a data architecture that is powerful and flexible enough for current and future plans requires a diverse storage portfolio. Our hard drives, SSDs, and performance NVMe™ SSDs provide the building blocks needed to ensure an agile, performance infrastructure.
Telecommunications Solutions — Next-Generation Telecommunications Infrastructure
For more information regarding Next-Generation Telecommunications Infrastructure, please send a message using the link below.
Connected Home
CONNECTED HOME
Connected Home: Smarter, Faster, More Robust
The global smart home market is expected to reach an estimated $107.4 billion by 20236 with a CAGR of 9.5% from 2018 to 2023, and the driving forces behind the growth are the connectivity and compute adoption in home devices, making those devices connected and “smart.”
Along with that trend, millions of applications are being developed every day. These apps are running on connected devices to deliver new enhanced services, like voice-assisted or AI-assisted shopping, home automation, security, and in the near future, remote health care.
Connected home devices, such as home gateway, set-top boxes (STB), voice-or-AI-assisted devices, Internet of Things (IoT) devices, and alike, are required to become more powerful and more intelligent in analyzing, manipulating, managing, and protecting data. These requirements are driving “smarter”and higher capacity embedded storage solutions.
433.1M
Smart home devices
were shipped worldwide in 20177
939.7M
Smart home devices
expected to be shipped worldwide in 20227
A TRUSTED PARTNER IN CONNECTED HOME MARKET
Whether the challenge is embedded or removable, high-endurance or data-retention, Western Digital has engineered and created a complete portfolio of products that provide the best solution for all connected home application needs.
Telecommunications Solutions — Connected Home
For more information regarding Connected Home, please send a message using the link below.
5g Networks
5G NETWORKS FOR SMARTPHONES
5G Networks for Smartphones: Faster and Smarter World
5G data networks will enable ultra fast speeds, low latency, lower power, and high network capacities. This will transform not only smartphones, but billions of interconnected Internet of Things (IoT) devices.
With speeds up to 10 Gbps, 5G data networks will change how we use our mobile devices — users will download a two-hour movie in under 4 seconds — and augmented reality (AR) and virtual reality (VR) applications will also benefit from higher data speeds and lower latencies.
5G data networks will power artificial intelligence (AI) on many devices, and edge computing will be widely utilized with AI deployed everywhere — capturing, processing, and learning from the data and delivering on the promise of processing and transmitting smart data instantaneously. As a result, increased data storage capacity and faster speeds mean that new data interfaces, such as Universal Flash Storage (UFS), will be required to enable the promise of AI enabled data available on demand.
1 Billion
5G devices
expected by 20238
A TRUSTED PARTNER IN THE MOBILE & COMPUTE MARKET
Smartphones, tablets, and mobile compute devices are a necessity for our connected world. Western Digital provides the quality, reliability, and capacity for cutting edge applications, and our products are found in leading smartphone and computing platforms around the world.
Telecommunications Solutions — 5G Networks
For more information regarding 5G Networks, please send a message using the link below.
Video On-The-Go
VIDEO ON-THE-GO
Smartphones, Tablets & PCs: Video On-the-Go
The majority of consumers now watch their favorite shows on their smartphones, tablets and/or PCs as a replacement for the traditional TV. High-speed networks have enabled viewers to watch their favorite television shows and movies on mobile devices whenever and wherever they want.
As a result, consumers now expect faster download times and the ability to store entire seasons of their favorite shows. As file sizes grow, screen resolutions increase up to 4K, and network speeds soar — for example, the upcoming 5G networks will enable a two-hour HD movie to download in under four seconds — data interfaces combined with high capacity storage will help enable video on-the-go.
70%
Of consumers
watch TV & Video on a smartphone9
<4 Seconds
Time to download
a 2-hour HD movie over a 5G network10
A TRUSTED PARTNER IN THE MOBILE & COMPUTE MARKET
Smartphones, tablets, and mobile compute devices are a necessity for our connected world. Western Digital provides the quality, reliability, and capacity for cutting edge applications, and our products are found in leading smartphone and computing platforms around the world.
Telecommunications Solutions — Video On-the-Go
For more information regarding Video On-the-Go, please send a message using the link below.
Augmented Reality
AUGMENTED REALITY
Augmented Reality: Expanding Our World
Augmented Reality (AR) is transforming how we interact with the world around us. Dedicated solutions and smartphones can create new experiences by superimposing a virtual world onto our real world surroundings. Games, shopping, education, transportation, medicine, and manufacturing are among the many use cases that will benefit from combining the virtual and real world into an integrated experience.
In order to effectively overlay the virtual environment onto the real world experience, AR must continuously build and store maps and objects from a user’s location. As a result, high capacity and low latency data storage is required to give the user a truly immersive experience that includes both virtual and real world objects.
800 Million
Pokemon Go Downloads
since Nintendo launched the game11
20-Fold
Increase of VR and AR traffic
between 2016 and 2021 globally12.
A TRUSTED PARTNER IN THE MOBILE & COMPUTE MARKET
Smartphones, tablets, and mobile compute devices are a necessity for our connected world. Western Digital provides the quality, reliability, and capacity for cutting edge applications and our products are found in leading smartphone and computing platforms around the world.
Telecommunications Solutions — Augmented Reality
For more information regarding Augmented Reality, please send a message using the link below.
Smartphone Photography
SMARTPHONE PHOTOGRAPHY
Smartphone Photography: Capturing our World
Smartphone photography has evolved to enable regular consumers with high-end professional capabilities. Multiple cameras with higher resolutions and super slow motion video are now available on premium smartphones, and artificial intelligence (AI) is making it possible for any user to use photographic effects to create the perfect photo.
These capabilities require fast data transfer from the camera to the storage device, as well as ever increasing storage capacities to handle larger file sizes and the growing quantity of pictures and video that are captured, stored, and shared. The demand to share these photos and videos with family and friends — quickly, via social media platforms — will be supported by the proliferation of 5G networks.
1.2 Trillion
Digital photos
taken worldwide in 201713
A TRUSTED PARTNER IN THE MOBILE & COMPUTE MARKET
Smartphones, tablets, and mobile compute devices are a necessity for our connected world. Western Digital provides the quality, reliability, and capacity for cutting edge applications and our products are found in leading smartphone and computing platforms around the world.
Telecommunications Solutions — Smartphone Photography
For more information regarding Smartphone Photography, please send a message using the link below.
TELECOM EXPERTS AGREE
A look at midyear 2018 telecom trends finds telecom operators focused on a number of fronts. These include investing in business opportunities outside their traditional services and geographies, increasing network automation to reduce legacy manual processes, lowering costs to boost profit per bit, refocusing on open source approaches to legacy networking and questioning a complete jump to 5G wireless because the business case is unclear.
SOURCE: MIDYEAR 2018 TELECOM TRENDS: OPERATORS BROADEN THEIR FOCUS BY TOM NOLLE (SEARCHTELECOM, JULY 2018)
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This webpage may contain forward-looking statements, including, but not limited to, statements regarding our product and technology portfolio, the capacities, capabilities and applications of, and market for, our products, our strategies and growth opportunities, and market trends. These forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in or implied by the forward-looking statements. The risks and uncertainties are discussed more fully in Western Digital Corporation's filings with the Securities and Exchange Commission, including our most recently filed periodic report, to which your attention is directed. Readers are cautioned not to place undue reliance on these forward-looking statements and we undertake no obligation to update these forward-looking statements to reflect subsequent events or circumstances, except as required by law.
Disclosures
1. Source: 2018 Telecommunications Industry Outlook, Deloitte 2. Source: Global mobile consumer survey: US edition, Deloitte 2017 3. Source: *Cisco Visual Networking Index: Forecast and Methodology, 2016–2021, Cisco, 9/15/17 4. Source: Network AI: AT&T’s Framework for Its Open Source Efforts That Will Drive our Software-Defined Network in 2018 and Beyond by Chris Rice (AT&T Innovation Blog, 3/27/18) 5. Source: Network Functions Virtualization & Software Defined Networking Solutions, Verizon 6. Source: The global smart home market is expected to reach an estimated $107.4 billion by 2023 with a CAGR of 9.5% from 2018 to 2023, Press Release, Research & Markets (BusinessWire, 2/12/18) 7. Source: New IDC Smart Home Device Tracker Forecasts Solid Growth for Connected Devices in Key Smart Home Categories, Press Release (IDC, 3/29/18) 8. Source: Ericsson Mobility Report, Ericsson, June 2018 9. Source: TV in 2020: 50 percent of viewing will be mobile, Press Release (Ericsson, 10/9/17) 10. Source: AT&T's and Verizon's 5G networks are coming this year, and your internet speeds will be insanely fast when they arrive by Antonio Villas-Boas (BusinessInsider, 1/4/18) 11. Source: ‘Pokemon Go’ Reaches 800 Million Downloads by Liz Lanier (Variety, 5/30/18) 12. Source: Cisco Visual Networking Index: Forecast and Methodology, 2016–2021, Cisco, 9/15/17 13. Source: People will take 1.2 trillion digital photos this year — thanks to smartphones by Caroline Cakebread (Business Insider, 8/31/17)
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